I thought I would use my first UE blog post to mention the exciting updates both short and longer term for our agency’s main weapon of choice Adobe Business Catalyst.
Since becoming a partner a couple of years ago, the feedback from our customers on the Business Catalyst system has been fantastic with main clients feeding back that it is an a VERY easy to use system that offers a great deal of functionality. Our website designers have also hugely enjoyed using a well supported and fully featured Content Management System which means we can now offer our customers more functionality than ever with modules such as Blog, E-Commerce, Text editing, Photo Galleries, Form Builder, integrated CRM (the list goes on).
Being an Adobe product, Business Catalyst is now getting some serious investment and development and so there are some exciting times coming up for us with what we will be able to offer our customers, and indeed with what our customers will be able to achieve with the system.
One of the first things that Adobe are looking to do (that customers will notice) is to release Version 3, which is a big change in terms of the User Interface that appears when you login . As a partner we are able to use this interface right now as it is in ‘Alpha’ release, so i thought i would give some sneak previews of the new sleek looking interface:
Just to allay any fears, the new version of the interface will run alongside the old interface for a long time and our clients will be able to switch between both versions until they feel comfortable. We can of course offer training and advice on the new interface so please contact us if you have any questions or need any help.
Having used the new interface I must say it is really clean, slick looking and easy to use. It is great to see BC moving forwards so rapidly and from the recent Adobe webinars I have been watching, this is just the start of a 2-3 year plan to make and keep Business Catalyst ahead of the competition. For us it really helps justify the investment into Business Catalyst for ourselves and our customers, and we cant wait for some of the new features to be released so that we can offer even more powerful features to our clients.
As I mentioned, Adobe have been busy adding (very quietly) some great new features to BC over the last few months, so I though I would also mention some of the latest released features that some of our newer clients are already using on their sites, but that could be useful on some of our existing client websites:
1) Social Media comments:
Visitors to your website can now comment on blog posts or e-commerce products by logging in through Facebook or Twitter (an example here on Witney TV)
2) Blog Profiles - When posting Blog or News articles, you can now publish a profile with your post (screenshot below)
3) E-commerce - Some really handy new e-commerce features have the ability to change the ‘status’ of an order and then send an automated email if (as an example) the order has been dispatched. Also customisable packing slips and package labels are now available (print one or multiple at a time)
If you have any questions about Business Catalyst features please drop us a line and we will be more than happy to help.
Look forward to speaking soon
A results driven, self-motivated and resourceful director with a proven ability to develop and strengthen client relationships. With 14 years marketing experience Jon’s main focus is to ensure clients receive return on investment from their online investment. Jon has excellent people skills and possesses the valuable ability to explain technically-complex subjects and make them comprehensible.