We have been really busy recently, recruiting lots of new members for the Urban Element team. As we are developing our digital marketing capabilities and offering, we knew it was important to create a strong and knowledgeable team.
First to join the team was Matt Thomason, our digital marketing executive specialising in technical SEO and content writing. Matt joined us in July with a degree in marketing and has developed his role into having a heavy focus on technical SEO. A large portion of his role involves using AnalyticsSEO; providing our clients with monthly reports to keep them up to date with any progress. In so doing, Matt enables our clients to see any direct impact our work has had in order to analyse their return on investment.
A month later, Luke Terzino came on board as our social media specialist, providing our clients with constant social media activity - ensuring growth and engagement. Through growing brand awareness on various platforms such as Facebook, Twitter and LinkenIn, Luke has been instrumental in growing our clients’ online presence. With a background in the film industry as a videographer, Luke is an avid YouTuber. In addition to creating and maintaining all of our clients’ social media channels Luke uses his photography skills to take all in-house images.
Our most recent addition to the team is Camille Patricot. Camille joined us in late September having previously worked in magazine publishing and social media management. With Camille’s background in journalism, she has been focusing on content writing and has been working with the team to provide SEO friendly blog posts for all of our digital marketing clients. Having experience in email marketing campaigns, she has also been working alongside our clients to send monthly e-newsletters.
As Digital Marketing Executive, Camille specialises in content marketing and is responsible for the generation of blog posts for our wide portfolio of clients. As part of the digital marketing team, Camille uses SEO to ensure that her content is optimised in order to increase the client’s online rankings.