Urban Element also provides an additional service to aid Search Engine Optimisation. A 12 month subscription to our ‘Traffic Driver’ programme can be included in order to help achieve a higher search engine ranking. The service breaks down as follows:
Internet Marketing Strategy
We will learn about your business and create a strategic plan for a successful marketing campaign. We will familiarise ourselves with your business and what is important to you. We will then plan your Internet Marketing strategy based on the research we have discovered.
Urban Element will handle the three main objectives in SEO (Search Engine Optimisation) and Internet Marketing. Who is your company and what do you do? Where your business currently stands? What you would like your company to achieve by using our search engine optimisation services?
On-page and Off-page Optimisation
We will take all factors of SEO into account, there are two main factors to SEO and they are, on-page and off-page optimisation. We will look at your on-page optimisation and what factors will need to be addressed. We will study the site navigation, code, copy and many other various factors which help to improve your ranking within the search engines index.
Off-site optimisation will include competition analysis, back link analysis and assessing your website's current position across various search engines of importance.
Before we can concentrate on the SEO side of things we will need to assess your website and compile a report explaining what will need to be done before any of the Internet Marketing strategies can be completed.