Swim in success with social media management

We don’t just do social media management, we do commercially driven social media management

Have more meaningful engagement with your target audience using our social media management service.

Managing your social media channels is time consuming, hard work and can be frustrating if you don’t get the levels of engagement or reach, you’re looking for. At UE, we take the guess work out of social media, acting as your in-house social media team to create comprehensive content schedules based on your business goals and then implementing those with seamless day to day posting and engagement.

Meaning you maintain an active presence across social media and keep those all-important two-way communication channels with your target audience open.

Contact us

Covered in this page

Our clients have seen:

100%

Page likes up in a month

314%

Post engagements up in a month

55%

Unique visitors are up in a month

120%

Followers are up in a month

What it does

Have valuable conversations with your target audience

An active presence on social media is a must for most businesses. But it can be time-consuming and energy-sapping if you don’t know what you’re doing. At UE, we specialise in helping businesses get the most out of their social media presence through taking away the hassle of managing your social media accounts and developing content plans that allow for comprehensive day to day posting and engagement. So, you never miss a beat and can get on with running your business.

We work with you to develop an in-depth understanding of your business drivers and commercial requirements and then create social media campaigns and content plans that drive positive engagement and conversion rates.

Book a free consultation to discuss your social media goals and find out more about how we can help.

What they say

Lovely people who really know their stuff. We worked with Urban Element to do a social media audit for us and then deliver training to our marketing team. They are very knowledgeable in the education sector and have really given us some valuable and actionable insights. They are also lovely to work with! We now consider them to be a key strategic partner and I recommend them wholeheartedly.

Kate Jolliffe, Pearson

A strategic approach

Many businesses approach social media in an ad. hoc. Fashion. Posts tend to happen ‘as and when’ and there can be flurries of activity followed by long periods of silence. At UE, we don’t let that happen to our clients. We create social media strategies that are based around engaging your target audience and driving positive action and conversions. We can do this because our strategies are based on solid research and analysis of your business and market. We take that data and create a real, online presence for your brand that acts with authenticity and gives you a strong voice on social media.

Creative content

Creative and engaging content is crucial to engaging with your target audience and encouraging positive action. When your audience places a value on the content you share your brand value rockets. But with millions of pieces of content being created and shared every day, it is increasingly difficult to stand out from the crowd. When you engage UE to manage your social media we create, curate and distribute relevant, valuable and unique content with the goal of driving profit. This content can be a combination of text, image or video.

Effective distribution

Just how and when your audience receives a message is just as important as the message itself. We identify through research and our own expert knowledge the most appropriate channels, days and times for your business to post that will garner the best possible ROI. We call it ‘adaptive planning’ because it’s always kept under review to identify minute changes in audience behaviour in order to maximise the opportunities for your brand.

What they say

I have been working with Urban Element for nearly 2 years and I am very happy with the work they have produced on SEO, keyword ranking & tracking, paid LinkedIn campaigns, social media management & written content creation, website development among other things. They bring a structured process to our activities and breakdown costs very clearly. I can definitely recommend UE to businesses who value a digital strategy. I have been particularly impressed with their breadth of knowledge and am confident in their ability to propel us towards achieving our 2020 strategy. Thanks to all the team!

Charlotte Whiteley, Oxford Plastics

Monitoring & evaluation

Ongoing monitoring and evaluation are critical elements of an effective social media strategy. At UE we don’t measure the impact of your social media just for the sake of having metrics. Instead, we measure your social activities so that we can learn what’s successful, what isn’t and how your campaigns can be continuously improved.

We use ongoing analytics and campaign-focused metrics to measure so that we keep up with the pulse of what’s going on with your brand and understand the impact specific campaigns are having.

Adaptive Plans

At Urban Element we never present you with a plan and say ‘that’s it’. Our social media strategies and campaign plans are dynamic documents with regularly scheduled review and evaluation points.

It’s a key reason why our clients experience such positive impact when they put UE in charge of their social media management. We constantly watch, listen, evaluate and tweak to ensure each and every campaign gets the biggest bang for your buck.

Bespoke services

Good social media management is not an ‘off the shelf’ package. Every client has unique requirements and every target audience has different variables. We know that in order to work, social media plans have to be tailored to suit both the business’s goals and the target audience’s needs.

We take time to understand both factors in depth so that we can create the most effective social media plans and campaigns for you you.

What they say

Working with Urban Element over the past few months has been an absolute pleasure. From the initial scoping of the project to our brand new company site going live, they made the process simple and straightforward, providing support at every step. We really appreciated their attention to detail and creative approach as well as the invaluable SEO advice and implementation.

Claire Spooner, Lloyd Worrall

Get in touch

Find out more about our social media management services

Managing your social media can be daunting but we’re on hand to help. Our team is here to help navigate you to social media success. Give us a call on +44 (0) 1993 776 999 or fill in the form below to request further information or to arrange a chat with one of our friendly social media team.

Frequently asked questions

Which social media platforms should my brand be present on?

What sort of content should you post on social media?

What are the best metrics for evaluating success on social media

What are the common mistakes business make on social media?